It’s the baby brand thousands of parents across the world swear by, myself included, for cosy sleep gear for their little ones love.
And right now, ergoPouch is hosting a rare sale in honour of Afterpay Day, slashing prices of selected styles by 25 per cent.
From sleep sacks to blankets and white noise machines, there’s something to make every parent’s child’s sleep a little bit easier.
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Personally, with the nights still being super chilly, I’ve got my eye on the Side Zip Premium Sleeping Bag 2.5 tog in Daisies, down from $84.95 to $63.91 in the limited time sale.
The Side Zip Premium Sleeping Bag is an infant and toddler sleeping bag designed for arms-out sleepers who prefer to sleep on their tummy.
The zip runs down the side of the pouch from the neck to the opposite bottom side which allows for a wide opening to make dressing a wriggly babe easier, especially if you’re transitioning an already-sleeping baby into their pouch.
I also love the look of the Organic Toddler Pillow, down from $44.95 to $33.71.
Made and filled with 100 per cent organic breathable cotton that’s gentle on skin and free from chemicals and pesticides, its low profile is ideally suited to my toddler who is starting to demand a pillow at night, thanks to the fact that it helps support growing bodies by providing the correct alignment of the neck during sleep.
The Quilted Coverlet is a light, organic cotton blanket, designed to aid your child with blanket training and the cot-to-bed transition from two years of age onwards.
Down to $89.96 from $119.95, it’s a light, organic cotton blanket, designed to aid your child with blanket training and the cot-to-bed transition from two years of age onwards.
ergoPouch is a renowned baby brand for sleep products, aids and more.
Over the years, it has won numerous awards.
For instance, the multi-functional Cocoon Swaddle Bag 1.0 TOG has been consistently recognised as the Best Sleeping Bag and Swaddle, earning multiple awards for its sustainability and design over consecutive years.
While the Lyra Convertible Cot has won recognitions for its innovative design, long-lasting functionality, and modern aesthetic.
All ergoPouch sleepwear is made from GOTS certified organic cotton and bamboo, are non-toxic certified and friendly on skin.
What this means in the everyday world is that your little one is much more comfortable when they’re snoozing.
For more information and to shop the sale for yourself, head here now.
Afterpay Day insights
Afterpay Day is a major biannual four-day shopping event hosted by the digital payment platform Afterpay.
It typically happens in March and August, returning from August 13 to August 16 in 2026.
The event continues to grow in popularity, with new Afterpay data revealing that during the March 2026 sale, daily discretionary spending on Afterpay jumped 21 per cent, while shopper numbers increased 18 per cent compared to a typical Thursday–Sunday period.
Opening day was the biggest yet, with Thursday spend soaring 30 per cent above a normal Thursday.
The latest “nesting” trend shows shoppers prioritising smarter storage, comfort and everyday upgrades, with Afterpay data showed a surge in home spending during the March 2026 sale across retailers including JB Hi-Fi’s home range (up 26%), Pillow Talk (up 15%), IKEA (up 11%), Officeworks and Adairs.
Fashion and beauty continue to dominate the event, with new Afterpay data revealing the March 2026 sale saw spending on fashion jump 34% and beauty rise 31%, making them two of the fastest-growing categories.
Viral beauty favourites also flew off the shelves, with MAC Lip Duos, Clinique Moisture Surge and Paula’s Choice Peptide Moisturiser among the most-purchased products.
New Afterpay data reveals gaming is Australia’s fastest-growing tech category, with gaming hardware spend surging 70% during the March 2026 sale following the launch of the Nintendo Switch 2.
New Afterpay data reveals Australians are prioritising experiences, with entertainment spending growing 10% year-on-year across established Australian merchants during the last Afterpay Day sale — making it one of the fastest-growing categories overall.
“Australians are becoming more deliberate about when they shop, and Afterpay Day is increasingly a moment they plan around. With spending up 21% at our last event, shoppers can use this August’s sale to get ahead on Christmas, check out with Afterpay and — provided payments are made on time — have purchases paid off well before Santa arrives,” said Emily Marshall, Director of Trade & Partner Marketing APAC at Afterpay said in a statement.